How To Transform Online Business Into 20 Vending Machine Kiosks With Only 1 Worker
Success Story
They are successfully engage with offline consumers using the lowest start-up cost to own 20 units of automated pet’s food vending machines across the malls in Selangor area.
Their Story
A well-known online pet community channel who desire to expand pet’s food business but facing scalability problem due to high rental.
Their Goal
They aim to use the lowest cost to sell pet’s food in strategic locations, making themselves more visible to both online and offline consumers, at the same time optimise the usage of manpower in business management.
Their Solution
Rent is a profit killer. The rental rates, especially in the mall can be exorbitant. Instead of renting a shop lot in the mall, placing vending machines in mall help to lower their overhead costs.
To fulfill the behaviours of pet’s lover, they repackaging the pet food into smaller size with just only RM1. Don’t over see the small value of each pack because vending machine able to attract pedestrians to stop down their feet.
Their way to create crowd around the vending machines is by design an interesting branding wrapping on the body! Imagine that 2 meter machine display in the public with catching eye design, the consumers will definitely stop and have a look!
Their Success
Automated Business Helps Cost Effective
They are the first pet’s food vending machine in Malaysia who successfully own 20 outlets in Selangor. Instead of saving up rental cost, they get to save up man power on replace their physical kiosk to vending machines. So far they just need a worker to manage their 20 unit of vending machines.
Solutions Used
Custom Machine Slots
Flexible slot arrangement to maximize the pet’s food items placement.
Cloud Monitoring System
Helpful tool to help them oversee the condition of machine in real time. Sales checking and machine error can be detected through online checking.
Branding Wrapping Design
Increase brand awareness by adding video advertisement, lopping 24 hours.
Location Expansion
Vending machine operate itself without a number of staff like physically stores. Machine expansion is fine as long as get to secure a strategic locationVending machine operate itself without a number of staff like physically stores. Machine expansion is fine as long as get to secure a strategic location
Eye-catching Display Planning
They repackaging the pet’s food into smaller size with attractive packages.
